The caged bird can be set free! Now you Twitter birdies can sing your sweet melodies to the world from outside of your bird cage.
No longer are you confined to tweeting from your desktop or laptop computer – after all, there are plenty of other places you can find the occasion, or inspiration, to tweet from other than from in front of a computer. (How many people really want to hear about what’s going on within a six foot radius from your computer anyway? Or that you ran out of staples??)
Twitter’s mobile web site, and their mobile application, Twitterrific, allows you to tweet (up to 140 characters) from wherever the wind beneath your wings carries you. Now, when that little egg of an idea falls out of your head, you don’t have to sit on it and incubate it until you are in front of your computer. You can share it with your roost – immediately!
Marketers can capitalize on the immediacy of mBlogging (aka – mobile blogging) just as our customers and clients can. If you are in the restaurant industry, mBlogging would allow you to answer customer service complaints before the customer walks out the door vowing never to come back and eat there again. If you are a cell phone service provider, it could allow your customers to share with you weak signal spots (when they are actually at them) to help you improve your network. The practical applications seem, to me, to be limitless.
I believe that mBlogging will continue to grow as more applications and devices make it easier to do. More of your customers will use this avenue to talk about you so you’d better be there to talk back.
I need only 34 characters to summarize my point. “The early bird catches the worm.”
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