Only viewable in IE8, Firefox, Safari or Chrome

Instructions:

Want to see it in action? First, click "change my mood" Then by clicking the left (red) or right (blue) arrows next to the color slider, pick the color that evokes the mood you're in. Then simply click "save my mood". That's it! Your mood has been set! Click the "home" button of the phone to return to the home screen.

When Cricket Wireless launched its first touch screen phone, the Motorola Evoke™, they wanted to create a mobile web landing page that was cool and engaging while, at the same time, would enable users to quickly get to information and sites that matter most to them. Every time a Cricket customer used mobile web on their Motorola Evoke phone, this landing page would leave a positive and upbeat image of the Cricket brand.

Cricket mainly serves a younger (18-35), less affluent audience who enjoy Cricket's unlimited plan features and stay constantly connected with friends and family. The Motorola Evoke was Cricket's first touch screen phone and fully loaded with the latest features, so the audience for this phone was more tech-savvy and more connected than their normal customer base.

Cricket's unlimited, no contracts cell phone plans represent freedom and flexibility so it was only fitting that the mobile web experience for the Motorola Evoke should be the same. The page allows the customer to ‘evoke' the mood of their screen from red to blue, or combinations of the two, depending on their preference/desire. One-touch icons also empower individuals to go to MocoSpace, craigslist, Yahoo, and Fandango. A mobile version of Google's search box is also available.