Wave Goodbye to Email

Many have surmised that the next generation of internet users will forgo using email all together, instead favoring communication through text message, chat, Twitter, Facebook, and other mediums that provide more instant gratification and collaboration. At today’s Google I/O Developer Conference, Google may have just put that debate to rest by announcing a new communication to [...] Continue Reading

Twitter Analytics from Avinash Kaushik

In a recent interview with Dr. Ralph Wilson, Avinash Kaushik shared some of the metrics he likes to analyze for Twitter. These Twitter analytics include:

Number of followers over time Number of retweets (RTs) over time Number of clicks on tweeted links Most popular content (above-average clicks)

Holiday Marketing Blitz

It’s the 4th Quarter and you need a big win.  As the holidays approach and marketing budgets increase, now is a crucial time to diversify and integrate your approach to online marketing.  In order to do this properly, you have to leverage several marketing channels and use consistent messaging/promotional offers across all of them. 

These channels include:

·         display ads

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Customer Lifetime Value Panel @ RDI

On May 6th, Red Door hosted a panel discussion on Customer Lifetime Value that included a number of industry experts.

Red Door Interactive President, Reid Carr started the session with a quick introduction of the panel and the topic at hand. He pointed out that acquisition and conversion strategies often dominate the focus of Web marketers at the expense of retention and extension strategies. This l [...] Continue Reading

Surface Computing - The New Internet Landscape?

Microsoft proved this week that they can still compete with the likes of Apple and Google when it comes to innovation. With their launch of surface computing, Microsoft has turned the standard coffee table into an interactive touch screen computer. When this type of technology (Apple is in the hunt too) goes mainstream and is combined [...] Continue Reading

Google’s Universal Search Results - New Challenges, New Opportunities

With the recent launch of “Universal Search,” Google has made revolutionary changes to its search interface. This new interface creates considerable challenges and opportunities for companies engaged in search engine marketing (SEM). Search engine marketers are now forced to take a more holistic approach in their quest to drive traffic and create brand recognition through Google’s search engine listings.What is Universal Search?Most Internet users are familiar with the s [...] Continue Reading

Forget About Being Number 1 in Google?

While eye tracking studies indicate that top rankings in the natural results of Google lead to overwhelmingly higher click through rates than the lower positions, this article argues that the same may no longer hold true for PPC ads. [...] Continue Reading

iMedia Connection - 7 Sticky Sites Their Secrets Revealed

Is your site sticky? Do you want Web visitors to come back more often and stay on your site longer? If so, learn how to improve your Web site by taking cues from 7 of the stickiest.br /br /a href="http://www.imediaconnection.com/global/5728.asp?ref=http://www.imediaconnection.com/content/13031.asp"iMedia Connection - 7 Sticky Sites amp; Their Secrets Revealed/a [...] Continue Reading

iMedia Connection - 7 Sticky Sites & Their Secrets Revealed

Is your site sticky? Do you want Web visitors to come back more often and stay on your site longer? If so, learn how to improve your Web site by taking cues from 7 of the stickiest.iMedia Connection - 7 Sticky Sites & Their Secrets Revealed [...] Continue Reading