Ron Hadler is Red Door Interactive’s Technology Supervisor. His role at Red Door includes managing a team of Web Developers and ensuring technical development runs smoothly. During the last few months, Ron has proved to be a huge asset to the Garden Fresh project team. He successfully launched the new Souplantation & Sweet Tomatoes Website including a new and improved gift card shopping cart. Ron devoted many late nights and weekends to guarantee the launch would be seamless. Ron’s teammates have recognized his dedication to this project and continuously praise him for a job well done.

Ron represents our Core Values by remaining 100% jerk free and inspiring others on his team. He’s been referred to as a rockstar, and if you see the new Souplantation & Sweet Tomatoes Website, I am sure you will agree.

What is Mad Props?

Mad Props is a peer recognition program at Red Door where employees can nominate a fellow co-worker who represents one or more of Red Door’s Core Values. The employee with the most nominations each quarter is awarded an extra paid day off for his or her hard work.

Find out more about Mad Props.

Event attendees will receive Red Door’s step-by-step checklist to get started on your business’s content strategy today. Don’t miss out on this event which is sure to be a success, register now!
 
TOPICS will include:
• How to plan and prioritize an editorial calendar and content roadmap
• How to brainstorm ideas for content by leveraging internal as well as external resources
• Content engagement types and participation level expectations (align content with business and customer goals)
• The importance of content contribution from your customers
• Creating consumable and shareable content
• Developing content from a legal perspective
• Tools to measure your content marketing success

 
SAN DIEGO Panelists:
+ Gary Angel, President and CTO, Semphonic
+ John Faris, Online Acquisition Supervisor, Red Door Interactive
+ Marc Figueroa, Vice President, Marketing, Vistage International, Inc.
+ Alex Pham, Technology Staff Reporter, Los Angeles Times
+ Moderator-Lisa Schiavello, Executive Creative Director, Red Door Interactive

DENVER Panelists:
+ Sandra Ahn, Data Insights & Strategy Supervisor, Red Door Interactive
+ Ken Barber,  Interactive Marketing columnist , Denver Business Journal
+ John Dockstader, Catalog Manager, Vitamin Cottage
+ Toby Hedges,  Associate Brand Manager , WhiteWave Foods
+ Moderator – Scott Esmond, Director of Business Development Denver, Red Door Interactive

EVENT DETAILS:
The San Diego event will be held on Thursday, March 18th in our beautiful space on the 15th floor of Diamond View Tower; and the Denver event will be held on Tuesday, March 23rd  at the hip and funky Fuel Café at TAXI.

8:30 – 9:00 AM Registration, Breakfast & Networking
9:00 – 10:00 AM Presentation & Questions
10:00 – 10:30 AM Networking

Cost: $35
SD: Parking validation included for those who park at the Padres Parkade.
Denver: Parking Free

If you have any questions about the Speaker Series, please contact:
Erika Werner, San Diego event: ewerner@reddoor.biz
Scott Esmond, Denver event: sesmond@reddoor.biz

New Leaders for New Schools aims to recruit, train and support exceptional leaders to dramatically improve the academic performance of students at urban public schools.

Red Door’s multi-year commitment to New Leaders for New Schools will enable us to apply our Internet Presence Management model, which has proven successful for us and our clients, to help NLNS continue to achieve its goal of attracting outstanding educators to drive change in urban public schools.

Red Door feels strongly about the work of New Leaders for New Schools and the organization’s success thus far has been notable. We are excited to see how our Internet Presence Management model will further help drive the results that the organization has already seen.

Lindsay is a Senior Project Manager at Red Door Interactive. During the last few months, she has received well-deserved props for leading the Cricket Communications Website redesign project team. Lindsay brought the team of strategists, creatives, and developers together with daily collaborative meetings to keep the team on track. And by introducing agile development methodology to the process, it lead to increased flexibility and communication throughout the entire project.

Lindsay represents Red Door’s Core Values by showing passion and pride in the work of the team. She’s very encouraging and supportive which keeps the team focused with the end goal in mind. Lindsay’s passion shows in the new Cricket Website, which launched in November—just in time for holiday shopping.

What is Mad Props?

Mad Props is a peer recognition program at Red Door where employees can nominate a fellow co-worker who represents one or more of Red Door’s Core Values. The employee with the most nominations each quarter is awarded an extra paid day off for his or her hard work.

Find out more about Mad Props

Social media is playing a significant role in shaping customer buying decisions. As a result, retailers are abandoning traditional advertising channels in favor of social media and other digital channels to proactively engage consumers in real time.

TOPICS will include:

+ Hooking new customers via social media
+ Building community
+ Leveraging brand evangelists to drive word-of-mouth
+ Social CRM
+ Promoting sales and events

SAN DIEGO Panelists:

+ Crosby Noricks, Senior Social Media Strategist, Red Door Interactive
+ Natalie Malaszenko, Director of Ecommerce, Petco Animal Supplies, Inc.
+ Christine Morrison, Social Media Marketing Manager, Intuit
+ Liya Sharif, Director, Marketing, Qualcomm
+ Moderator – Reid Carr, President, Red Door Interactive

DENVER Panelists:

+ Tony Felice, Data Insights Strategist, Red Door Interactive
+ Brian England, Marketing Manager, Social Media Strategist, Western Union
+ Beth Leleck, Email Marketing Manager, ExactTarget
+ Joe Rogel, Social Media Strategist, Gaiam
+ Mike Slone, Director of Interactive Services, Vail Resorts
+ Moderator – Scott Esmond, Director of Business Development Denver, Red Door Interactive

EVENT DETAILS
The San Diego event will be held on Tuesday, January 26 in our beautiful space on the 15th floor of Diamond View Tower; and the Denver event will be held on Tuesday, February 2 at the hip and funky Fuel Café at TAXI.

8:30 – 9:00 AM Registration, Breakfast & Networking
9:00 – 10:00 AM Presentation & Questions
10:00 – 10:30 AM Networking

Cost: $35
Parking validation included.

If you have any questions about the Speaker Series, please contact:

Erika Werner, San Diego event: ewerner@reddoor.biz
Scott Esmond, Denver event: sesmond@reddoor.biz

“Mad Props” was created and implemented by Red Door’s “Morale and Culture Committee” back in 2006. It lives on the home page of our intranet and gives employees the opportunity to nominate their peers whom they feel embody the company’s core values. A nomination lives on the home page for 2 weeks and includes his or her picture, description of what was done to receive the nomination, and how it relates to our core values.

In addition to individual nominations, the employee who has accumulated the most nods each quarter gets an extra day of PTO (Paid Time Off) to use whenever they like! We announce the winner at the end of the quarter in a public fashion by ringing our celebratory bell (definitely gets people’s attention) in the office and congratulating that individual.

With that being said…..we would like to congratulate Kim Weinstein for being the most nominated employee of the quarter!!!

Kim is Red Door’s Online Acquisition Coordinator and has been with the company since last November. Some of Kim’s “Mad Props” include preparing last minute presentations, demonstrating expertise in PPC campaigns, and providing excellent customer service. She consistently demonstrates many of the Red Door core values such as “Goal-oriented Multi-disciplinary Collaboration” and “Treating customers like they’re at The Ritz.”

We look forward to sharing more of these announcements to showcase the hard work and dedication behind the team at Red Door Interactive.

Our beloved Reddoorbuzz.com has been submitted as a candidate for “Agency Blog of the Month” for the month of August by http://fuelingnewbusiness.com/.

If you think we have what it takes…..CAST YOUR VOTE HERE!!

Greg Grunberg with Rubio's Business Supervisor, Lauren Dougherty

So how did the Yowza and Rubio’s partnership come about?

Rubio’s is one of Red Door’s social media clients (others include Souplantation, Charlotte Russe, and La Quinta Inns & Suites). During our ongoing monitoring, Red Door found a tweet from Mr. Grunberg himself urging Rubio’s to take a look at his Yowza! app. After a few tweets exchanged on Twitter (including a bit of pressure from Mr. Grunberg when he rounded up his followers to mass request Rubio’s on Yowza!), we brought him inside the agency walls for a meet and greet. Rubio’s is now offering exclusive coupons through Yowza! and its been a blast riding along Greg’s Yowza! train!

For more photos and video from the event, check out the Rubios and Red Door Facebook Fan Pages

Overview:

An effective social media strategy requires research, planning, implementation, tracking and reporting on results. Learn how to strategically implement your social media efforts for maximum return with a panel of Social Media experts (the real kind, we promise) from leading internet presence management firm Red Door Interactive along with industry experts from Petco, Vignette, New Belgium Brewing Company, social monitoring service Filtrbox and the social media solution, Brickfish. In these sessions you’ll gain valuable insights and actionable best practices that you can take back and immediately apply to your social media initiatives.

DENVER

Tuesday, July 14 – 8:30-10:30am

Location: Colorado History Museum

Boettcher Auditorium
1300 Broadway
Denver, CO 80203

Parking is available at:
Cultural Complex Garage at 12th Avenue and Broadway
65 W 12th Denver CO, 80204

$45 – Parking included. Pastries, coffee and juice will be served.

Moderator:  Morgan Witt, Senior Strategist – Red Door Interactive

Panelists:

Jamie Dicken, EVP Sales – Brickfish.com

Dirk Shaw, Social Media Strategist – Vignette

Andrian M Glasenapp, Branding Activities Manager – New Belgium Brewing Company

Ari Newman, Founder President – FiltrBox

Crosby Noricks, Social Media Strategist – Red Door Interactive

The idea, originally codenamed “Walkabout,” was spawned by Jens Rasmussen in Google’s Sydney office. Jens and his brother Lars started by asking several fundamental questions:

“Why do we have to live with divides between different types of communication – email versus chat, or conversations versus documents?

Could a single communications model span all or most of the systems in use on the web today, in one smooth continuum? How simple could we make it?

What if we tried designing a communications system that took advantage of computers’ current abilities, rather than imitating non-electronic forms?”

Working with a small team over the last two years, the Googlers came up with a revolutionary way to mash-up and improve the best features of email, chat, social networking, and wikis. One of the key features is the ability to chat and share files in real-time through a process called operational transformation (explained in a video by Google engineer David Wang). In laymen terms, this means that :

“In Google Wave you create a wave and add people to it. Everyone on your wave can use richly formatted text, photos, gadgets, and even feeds from other sources on the web. They can insert a reply or edit the wave directly. It’s concurrent rich-text editing, where you see on your screen nearly instantly what your fellow collaborators are typing in your wave. That means Google Wave is just as well suited for quick messages as for persistent content — it allows for both collaboration and communication. You can also use “playback” to rewind the wave and see how it evolved.”

David Wang explains for private conversations (not being published to the Web), this feature makes online conversations more engaging. With chat (and even more so with email), you have to wait for the other person to finish their thought and hit the enter/send button to comprehend what they are trying to communicate. Since we don’t communicate like that in real life, Wang contends that it breaks the natural flow of conversation.

Moreover, for public dialogues on blogs and Web sites, the possible applications for Google Wave are mind-numbingly endless. Others have already covered what is currently known about Google Wave, but there is obviously much more to come. In the meantime, check out some of these great resources on the topic.

A Sneak Peak at Google Wave at Google Blogoscoped
Google Wave of the Future Revolutionizing the Web at Marketing Pilgrim
Google Wave Drips With Ambition. A New Communication Platform For A New Web at TechCrunch
Google Reinvents Email, Docs with ‘Google Wave’ (with slideshow) at PCMag
Went Walkabout. Brought back Google Wave at The Official Google Blog
Google Wave Homepage at Google

Updated: Video Available