Internet Presence Management Tips for Real Estate/Property Firms

On Thursday of last week, Tony Felice and Scott Esmond from the Red Door Interactive Denver office spoke to the 2009 Apartment Internet Marketing Conference in Denver, CO. As the first presentation following the previous evening’s opening activities, their topic was to analyze an apartment firm’s web presence. Given the breadth of what an internet presence entails, the one hour time slot was filled to say the least. The focus of the presentation was to analyze an industry leader, Simpso [...] Continue Reading

Behind the Scenes at PETCO Park

With opening day being less then two weeks away, the Padres’ downtown San Diego Stadium, PETCO Park, is buzzing with excitement. Being PETCO’s next-door neighbor, all of us in the office are looking forward to baseball season. To kick off the season, Red Door’s Morale and Culture Committee planed a behind the scenes tour of the stadium. Inspirational outings are held quarterly to encourage employees to get out of the office and experience some of San Diego’s culture. We met at PETCO P [...] Continue Reading

Job Alert: Red Door Interactive is Hiring a Business Manager and Project Coordinator

Here are the details: Associate Business Manager/ Business Manager Ideal candidate would have 3-5 years of agency experience and/or experience in supporting and/or managing a complex internet presence for an established company. Candidate should effectively communicate about and delegate client work among internal teams, provide excellent customer service, possess knowledge of fundamentals of marketing, advertising and basic financial metrics. An undergraduate degree is requ [...] Continue Reading

Milton’s Fine Foods signs Red Door to raise Internet presence

Is your stomach rumbling yet? Red Door employees are thrilled to be working with Milton's, as  many of us are die-hard fans of their 'tastes good and is good for you' selection of delicious breads and crackers. Red Door will be working with "the bread in the purple bag" to raise their internet presence through initiatives that include improving brand awareness while also providing better support for its customer and consumer relationships. “Milton’s brands are well known for their ‘be [...] Continue Reading

Marketing Wisdom for 2009 Report

MarketingSherpa has issued its annual “Marketing Wisdom for 2009 – Marketers & Agencies Share Real-Life Stories & Lessons Learned” showcase. Get your copy now: http://www.marketingsherpa.com/Wisdom2009.pdf Topics covered this year include email, search, mobile, optimization, testing, lead gen, direct mail, analytics, advertising, PR and video. Plus three trends surfaced: 1. EMAIL IS NOT DEAD – Personalization and optimization are key 2. BUILD SOC [...] Continue Reading

Red Door Employees Hide, Are Found On Hi From Work

Blogs like Hi From Work and Office Evil offer humorous respite from the inevitable doldrums of work by engaging employees the world over to break up the work day with a little fun. Recently, Hi From Work proposed a challenge: to fit as many people as possible under your desk and take a photo. Accepting the challenge, Red Door quickly mobilized and entered into the lead with eight people under Creative Director Jeannie Fratoni's desk. Jeannie is on maternity leave enjoying the newest member of h [...] Continue Reading

Excuse me, do you sell concrete blocks?

Let’s chat about one of my favorite user experience concepts: Good user experience is good customer service. Does your site treat customers like you’d want your employees to treat customers, with competence, and a helpful attitude? Here’s an example:

The other day I dreamed up a simple backyard project I wanted to do. I went to the Web site of a popular national home/garden supply store (you know who) to get the answer to a seemingly simple qu